What is SEO

SEO stands for Search Engine Optimization, is the process of technique to make a website more search engine friendly. The term search engine in the world of web, is the place from where we can find what we want to see. This search engine, we just use to search any kind of matters.




Search Engine works following Jobs to provide the actual results:



  • Process of Crawling: It is a king of process of enticing all the web page linked to a web page. It is done by a software which is called Crawler or Spider.
  • Indexing the web page: When the crawling process is done, then indexing process creates index for all fetched pages and keep them into a huge database. When it is needed then it can be retrieved.
  • Search request processing: When someone request for search then search engine processes for search by comparing with the indexed pages stored in the database.
  • Comparing relevancy: Search engine compares the typed words with the indexed pages's relevancy and finds the best pages.
  • Retrieve the Results: At last it provides the relevant web pages for the users.   

Copy-writing of SEO:


Title, description, tags, heading, alt text is the technique of writing a page SEO friendly. So that, in order to make a page SEO friendly we use the title, description, tags etc are called copy writing of SEO which is also known as view-able text.

Basic Types of SEO:


Basically, there are two types of SEO, they are:
  1. On-Page SEO: It is done within a website pages. Making good and perfect contents, providing keywords, meta tags etc  are On-Page SEO techniques 
  2. Off-Page SEO: Unlike the ON-page SEO, it is done outside the pages like building links to another sites, submitting directories, search engines, link exchange etc are Off-page SEO.

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